Longhorn Liquor Selects iControl's Alcohol Payments Solution

BURTONSVILLE, MD, August 10, 2016 – iControl Data Solutions (iControl), a leading process improvement and business insights provider to Retailers, Suppliers and Brokers, announced today Longhorn Liquor has selected iControl's Alcohol Payments Solution.

Longhorn Liquor is a privately-owned liquor store chain founded in 2012. They are based in Lumberton, TX and sell a full selection of beer, wine, spirits and wine gift baskets.

Jay Price, EVP of Sales & Business Development at iControl, said, “We are excited to welcome Longhorn Liquors to our Alcohol Payments service, and we look forward to working with their team to implement a more cost-effective process to pay their alcohol distributors, and support their growth as they continue to open new store locations.”

About iControl Data Solutions:

iControl provides retailers, consumer product goods companies, brokers, mainline distributors, and DSD wholesalers with a collaborative SaaS solution where they can share critical trading information such as POS activity in a normalized, harmonized, secure web portal. Our platform enables fact-based, timely, data-driven decisions that boost sales, reduce waste, promote efficiency, reward transparency, and align performance metrics. There are over 30,000 retail outlets taking part in iControl’s programs in all 50 states, over 120 retail banners, and over 3,500 suppliers participating. For more information about iControl, visit www.icontroldata.net.