INSIGHTS, FORECAST & ANALYTICS

Scorecards

A unified view of QTD, YTD and YOY results for both retailers and vendors

Promotions

Track promotional performance and lift, available to both retailers and vendors

Planograms

A unique planogram performance assessment tool available to both retailers and vendors

Analytics for DSD and Beyond

iControl's insights, forecast & analytics tools are geared towards solving DSD business problems, but are well-suited for broader deployment.

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OPBEV

In July 2020, iControl introduced OPBev, which stands for On-Premise Beverage. OPBev is the first ever nationally syndicated tracker of daily, on-premise POS sales for beverage alcohol from tens of thousands of on-premise outlets.

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DSD insights & Analytics

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STOP UNAUTHORIZED PRODUCTS

iControl will help you see those goods in real time, so you can hold those vendors accountable. If you didn’t ask for it, then ask the vendors to come pick it up.

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DSD PLANOGRAM EXECUTION

Your planograms are vital to your success.
That’s why you spend so much time getting them just right.
iControl can show you where lack of activity suggests executional opportunities.

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PRICING DISCREPANCIES

You’ve done your buying, you’ve negotiated your rate.
If you have stores that are in the same footprint, your cost should match. iControl will help you see where it’s not – and help you fix it.

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STOREWIDE INSIGHTS & ANALYTICS

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PROMOTIONAL PLANNING & PERFORMANCE

Promotional activity can be the single most impactful way to drive sales. Maximize the effectiveness of your promotions while managing your budget in real-time. iControl’s promotional scorecards provide the visibility you need, when you need it.

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TOP-TO-TOP BUSINESS REVIEWS

It’s great to know how a Supplier’s business is performing, it’s even better to know how that business stacks up against the rest of the Category. iControl’s business review dashboard is designed to provide sales insights using comparisons to total category.

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SPACE USAGE MATRIX

Many retailers don’t have near real-time space performance data allowing them to know which items need space adjustments. Your retail space is limited, and it is critical you understand the performance of each foot of space at each of your locations. iControl can provide you a historical planogram database that is constantly linked and updated to your sales and profit performance.