National Broker Advantage Sales & Marketing Selects iControl's Retail DSD Analytics Solution

BURTONSVILLE, MD, February 24, 2015 – iControl Data Solutions (iControl), a leading process improvement and business intelligence provider to retailers and suppliers, announced today the addition of Advantage Sales and Marketing to the Data Sharing & Analytics portal, powered by iControl. Advantage Sales and Marketing with be integrating its management team into the platform over the next several weeks, with the goal of driving deeper insights into their client’s sales data to drive revenue.

Tal J. Zlotnitsky, chairman and Co-CEO of iControl, said, “We are very happy to add Advantage Sales and Marketing to SVInsights!  Broker relationships are a key critical success factor to many of our clients, and being able to provide the business intelligence tools to ASM will yield strong results.  We are looking forward to working closely with their team.”

About iControl:

iControl is a leading provider of DSD software along with process improvement and collaborative business intelligence solutions for the food, drug, and convenience value chain.  We make it easier for our partners to improve performance and reduce costs through electronic collaboration.  We process and remit funds for over 5.4 million invoices annually, while providing real-time visibility to store and item level inventory and sales data.  Our network includes over 30,000 retail outlets and over 3,000 distributors and manufacturers in all 50 states.